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5 Ways to Grow Your Instagram Following

In today’s fast-paced, technological world, the business of marking and advertising has evolved to more of an art than a skill. You’ve got to finesse your strategies so that you’re not being an overt, in-your-face kind of advertisement, but you still want to get all the great qualities of your product across to the consumer.…

4 Reasons Why Email Marketing Should be a Priority

Email is a part of people’s everyday lives. Most people start their days by checking their emails, whether on their phone or desktop. This makes email one of the most efficient ways to promote your brand. Nonetheless, some business owners still hesitate to start an email marketing campaign. If you’re one such person, here are…

7 Fundamental Marketing Tactics You Might Not Be Using

A website without any promotion will almost certainly fail to draw significant amounts of traffic. Similarly, a website that focuses on gimmicks and hyped marketing methods might find they fail to gain traction or only receive occasional spikes of traffic. The reality is most successful businesses are using fundamental marketing tactics that have been proven…

4 Tips for Creating Clickable Headlines

Headlines can make or break content marketing, pay-per-click advertising and social media marketing campaigns. The headline is the first thing potential customers see when viewing your content and marketing messages. If your headline doesn’t grab their attention and compel them to read on or click through to the main content, you have lost your audience.…

SEO Best Practices for 2017 and Beyond

As search engine algorithms continue to evolve, keeping track of all the changes in the world of SEO can be difficult. While great content and backlinks are still key, there are gradual changes in SEO trends that you should bear in mind. Here are six of the most important actions you can take today to…